Lori grew up in the Texas Panhandle. It will always be home. She loves the people and the community. Lori has been in Amarillo radio 28 years. She started her radio career at the One 91.1 and in the Broadcasting Department of West Texas A&M University. One of the things that her mentor, Dr. Leigh Browning drilled in her head was the pronunciation of W. "It's not dubya, it is double u." Her love for the radio and country began at an early age. She used to sit in her grandmother's kitchen floor. Her grandmother would turn up the radio and get to cooking or baking. Lori was either going to become a chef or on the radio. You know which one she chose. When she's not working she enjoys spending time with her family going to events, concerts, museums and going on road trips. If she has some extra time you can find her curled up with a good book escaping to another world for a bit. If you have any great book suggestions don't hesitate to email her a list.
Lori Crofford
Don’t Drink But Still Want the Atmosphere? Best Places for Mocktails in Amarillo
Here are some of the best places in Amarillo to get mocktails.
Best Places to Fish at Lake Meredith This Fall
If you like to fish, here are the best fishing spots at Lake Meredith.
Most Notable Inmates That Have Been Incarcerated at the Clements Unit in Amarillo, Texas
These notable criminals were incarcerated at the Clements Unit in Amarillo.
Did Amarillo Have an Earthquake? Here’s What Happened
Amarillo and Canyon residents felt the earth move last night.
Your Ultimate Guide to Traveling from Amarillo to Fort Worth – Fast and Easy!
Looking for the best way to Fort Worth? We've got you covered.
Join the Spooky Fun: Help Haunt Palo Duro Canyon This Halloween!
Get ready for a unique trick or treating experience in Palo Duro Canyon
Amarillo’s South Soncy Sees Exciting Surge in New Local Businesses
The area of Hillside and Soncy is exploding with new business.
We Asked AI to Roast Amarillo, Texas – Here’s What It Said
AI was asked to roast Amarillo and it's epic!
New Orleans Flavor Hits Amarillo: What You Need to Know
A new coffee shop is officially open in Amarillo
A WTAMU Tradition Continues During Their First Home Game of the Season
A WTAMU tradition returns at Buffalo Stadium!